ISO 9001:2015

INSPIRA-JOURNAL OF COMMERCE,ECONOMICS & COMPUTER SCIENCE(JCECS) [ Vol. 12 | No. 2 | April - June, 2026 ]

AI Driven Investment Platforms and their Influence on Retail Investors in Kalyan Region

Komal Tiwari

In the past decade, Artificial Intelligence (AI) has begun to reshape many industries, and the financial services sector is no exception. With rapid technological progress and the expansion of financial technology (fintech), AI-driven investment platforms have emerged as valuable tools that help individuals manage their finances and make investment decisions more efficiently. These platforms rely on advanced technologies such as machine learning, data analytics, and algorithm-based decision systems to analyse financial data and provide customised investment suggestions.

  1. Hazra, A., & Maiti, M. (2024). Adoption of artificial intelligence in financial services: The case of robo-advisors. International Journal of Financial Technology and Innovation, 9(2), 115–130..
  2. Russell, S., & Norvig, P. (2021). Artificial intelligence: A modern approach (4th ed.). Pearson Education.
  3. World Economic Forum. (2023). The future of artificial intelligence in financial services. Geneva: World Economic Forum.
  4. Jung, D., Dorner, V., Weinhardt, C., & Pusmaz, H. (2018). Designing a robo-advisor for risk-averse, low-budget consumers. Electronic Markets, 28(3), 367–380.

DOI:

Article DOI:

DOI URL:


Download Full Paper:

Download