ISO 9001:2015

A COMPREHENSIVE REVIEW OF EMPLOYEE RETENTION STRATEGIES IN THE 5-STAR HOTEL INDUSTRY OF UTTAR PRADESH

Vidit Srivastava, Dr. Ashish Raina & Feroz Haider Alvi

Employee retention has emerged as a significant concern in the hospitality industry, especially in the 5-star hotel sector, where high attrition rates have a significant impact on service quality, operational efficiency, and organizational profitability. This paper presents a comprehensive review of employee retention strategies employed in the 5-star hotel industry of Uttar Pradesh, India, a region characterized by its rapidly growing tourism sector and increasing competition among luxury hospitality providers. The study systematically examines a wide range of retention strategies, including competitive compensation structures, career development opportunities, work-life balance initiatives, and employee engagement programs. It highlights the interplay between intrinsic and extrinsic motivational factors in fostering employee satisfaction and loyalty. Special attention is given to the role of organizational culture, leadership style, and training programs in shaping long-term employee commitment. The paper also examines the challenges unique to 5-star hotels in Uttar Pradesh, such as workforce diversity, seasonal fluctuations, and the expectations of a highly skilled labor pool. Based on an analysis of existing literature, industry reports, and case studies, the study identifies best practices and innovative approaches adopted by leading hotels in the region. It also underlines the role of technological advancements, such as digital HR solutions and data-driven analytics, in making retention strategies more effective.

Recommendations from the Review

                The review would conclude with practical recommendations for the hotel managers and policymakers. Tailored and holistic employee retention measures will be required by the 5-star hotel industry in Uttar Pradesh to achieve sustainable growth and continue to maintain competitive advantage in the global hospitality market, considering the identified gaps in strategies and aligning them with dynamic needs of the workforce.


DOI:

Article DOI:

DOI URL:


Download Full Paper:

Download