Smart home technology entrepreneurship offers an enticing prospect for forward-thinking innovators to shape the future of our domestic environments. With a deep understanding of consumer demands and a dedicated approach to overcoming challenges, entrepreneurs in this field have the potential to profoundly influence our home lives. Smart home technology entails the integration of Internet of Things (IoT) devices and interconnected systems that empower homeowners to manage various aspects of their residences efficiently and remotely. From intelligent thermostats and automated lighting to voice-activated virtual assistants and cutting-edge security cameras, the smart home ecosystem has witnessed remarkable expansion. Entrepreneurs have played a pivotal role in propelling this transformation, introducing fresh concepts, products, and services to the market. This paper critically reviews the literature related to smart home start-ups, grounded in theory, to explore and discuss the role of these emerging technology companies in transforming and improving the way we live through the development and implementation of smart home technologies. The review identifies several approaches for incorporating the needs of smart home start-ups and fostering the growth of the smart home industry.