These days, social media can be found almost anywhere; in fact, it is starting to take over people's lives. There are a lot of people who believe that social networking is an excellent technique to relax and receive what they need. Nevertheless, very few people would consider it a political talent or a marketing strategy that may potentially have a harmful influence on the mental health of individuals. In spite of this, these are the unforeseen repercussions that individuals will experience as a direct result of using social media. Low self-esteem is also one of the few known negative impacts of social networking, but addiction is one of the few known bad effects. In many cases, people rely to the internet for a feeling of significance; but, when things take a turn for the worst, it may be detrimental to their sense of self-worth in a variety of different ways. The practice of politicians and advertising companies using data gathering businesses to influence public opinion, improve the exposure of their own brands, and create credibility on social media is even less common than the behavior described above.