The creation, distribution, and consumption of information have all undergone radical change in India because to the rise of over-the-top (OTT) platforms. The OTT ecosystem in India is thoroughly surveyed and analysed in this research, which also looks at the major actors, content dynamics, technology developments, and socioeconomic effects. The report starts by charting the development of over-the-top (OTT) platforms in India and highlights the driving forces behind it, including rising internet penetration, rapidly declining smartphone prices, and shifting consumer preferences among technologically savvy consumers. In order to gain market share, the major OTT companies employed various techniques, which are examined in this research along with the competitive environment that resulted. The Over-the-Top (OTT) market in India is examined in-depth in this study, with a particular emphasis on five main platforms: Netflix, Amazon Prime Video, Disney+ Hotstar, SonyLIV, and Zee5. The paper includes a thorough survey and comparative analysis, delving into the technology advancements, market dynamics, content strategy, and platform evolution that determine each platform's distinct place in the Indian streaming ecosystem. The research also covers the obstacles that these platforms must overcome, including as piracy prevention, data privacy issues, and regulatory compliance. Each platform's methods for overcoming these obstacles are assessed, providing a thorough understanding of how resilient they are in the Indian market.