The core objective of this research paper was to enlighten the consumer satisfaction related to the various services provided by the airline organization. The success of airline business depends upon proper assessment of the requirements of its customer at various segmentations. The purpose of the travel of various airline customers was very important and crucial because the revenue generation depends upon the well designed commercial policies. The airline consumer was price sensitive. He expects the best qualitative service. The operation of flights facilitate for rural urban connectivity, provide scope for exports of rural perishable products like vegetables, fruits, flowers etc., to other locations within short span of time. The establishment of rural air transport services also contributes for the development of agriculture related, rural industrialization, and balanced regional development; it also fosters for the development of rural entrepreneurship. The sample of the respondents was selected from various sectors that have reasonable knowledge about the airline product services. The study was carried out at Hyderabad. The raw data collected was edited, computed by the application of statistical techniques. The objectives stated were analyzed. The vast majority of the respondents have positively responded to all statements stated in the questionnaire. They preferred the state owned airline to the private airline operators due to standards maintained by the state owned airline like customer safety, operational standards. The experts have also felt that the airline has to ensure top priority to the safety of the airline passenger, baggage / cargo, on – time performance and service at pre and post journey. The post liberalization has evidenced the excellent service by the public sector airline.

KEYWORDS: Motivational Factors, Public Sector, CBIC, Employees, Group B Level, West Bengal.