ISO 9001:2015

A DESCRIPTIVE STUDY OF THE EFFECT AND ACCOUNTABILITY OF SOCIAL MEDIA PLATFORMS AMONG PEOPLE DURING THE COVID-19

Dr. Gazala Ahmad & Dr. Shilpa Mishra

Background: The current pandemic has given rise to a lot of issues and one of them is the dissemination of information on social media platforms during COVID-19 and its impact on the people. The most important issue is that social media is flooded with mis- information’s which spread more rapidly than reliable information and even faster than the virus itself. This is affecting the mental health of social media users who are being clutched psychologically

Objective: The basic objective of this study is to find out how social media has affected the people of Jhansi in created panic during the COVID-19 pandemic.

Methodology: The data was collected through an online questionnaire framed as a Google form. A convenience sampling technique was used through which data from 280 participants was collected.  Only descriptive study has been done and the results are interpreted by using crosstabs.

 Results: It was found that social media has affected the mental health of people. COVID-19 is affected by social media negative affects and it is one of the factors to create panic among students, which directly or indirectly laid impacton their psychological well-being and mental health. social media (73.9%) is the highest preferred media which Youtube (54.3%) is the highest used platform followed by WhatsApp (42.9%), Facebook (42.1%) and Instagram (39.3%) there was no significant difference between females and males using YouTube. News related to health was the most recurrent topic taken into consideration (92.9%)during the COVID-19 pandemic. The majority of the students (60.7%) were psychologically affected, whereas those were physically affected (28.6%). Female students were psychologically affected (58.2) and were more afraid than male students (41.8). 

Conclusions: Therefore, this study showed that social media information such number of COVID patients and mortality rate due t COVID has createdpanic among society and people want that policies should be made for filtering information and making social media accountable for their work.

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Keywords: COVID -19, Social Media, Dissemination, Accountability, Pandemic.


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