THE BRAVE NEW WORLD OF AI: SOME SOCIOLOGICAL REFLECTIONS

As Artificial Intelligence (AI) steadily weaves itself into the fabric of our everyday existence, the urgency to comprehend its sociological implications gains prominence. The present article casts light on the intricate interplay between AI and societal structures, deploying a sociological perspective to unpack the influence of AI on society and the individual's role within it. An exploration into the repercussions of AI on diverse societal aspects—spanning from the economy, politics, and education to family life—offers a glimpse into the promising benefits and the potential drawbacks. Within the domain of individual agency, this article delves into how AI molds personal behaviors, viewpoints, and self-identities. Moreover, a critical discourse on ethical issues tied to AI, such as privacy, transparency, and fairness, reiterates the significance of ethical considerations in the evolution and deployment of AI. As we venture into the future, the article ruminates on potential trajectories for AI, probing their societal connotations, and offering a roadmap for future sociological investigations. In the journey towards the brave new world of AI, this article underscores the pivotal role of sociology in fostering a nuanced comprehension that can direct ethical, balanced and responsible AI practices.

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Keywords: Artificial Intelligence, Societal Structures, Sociological Perspective, Self-identities, Ethical, Privacy, Transparency.


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