ISO 9001:2015

SOCIAL MEDIA: AN OVERVIEW

Mr. Lovepreet Singh & Ms. Anjal

The impact of social media in our society is overwhelming. Students are becoming addicted to social applications for multiple reasons which lead to change in social and personal lifestyle. This study focuses to calculate the effect of E-Media and deployed a quantitative research methodology involving questionnaires among 69 female students in North-west University, South Africa. The findings include the following:

  • How female students think, interact and communicate using social media with others such as friends, relatives as well as family and come to know what is going on in the world. It affects our life in several ways, but it can also be pernicious if utilized inappropriately.

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Keywords: Social Media, E-Media, Quantitative Research, Questionnaires, Society.


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