A REVIEW ON THE FACTORS AFFECTING USAGE AND ADOPTION OF MOBILE PAYMENT IN INDIA

Mobile payments are defined as transactions made using a mobile device. Due to the extensive use of mobile devices, mobile payment services are evolving into an innovative kind of banking that allows users to conduct all banking transactions between individuals and businesses online. However, many challenges or barriers still impact the adoption of mobile payment. Thus, a study is conducted to know the various factors that influence the behavior of users toward the adoption of mobile payment. Using the systematic literature review (SLR) technique, various past studies that influence the users' behavior towards mobile payment are reviewed. The data for the study is gathered from the Scopus database, and after proper screening, 39 documents are found relevant to the area of this study. The analysis shows that many factors influence users' adoption behavior. Thus, these factors are combined into the six themes: convenience, security and trust, usefulness and ease of use, societal influence, performance and effort expectancy, and other facilitating conditions. Given the dearth of studies on the variables impacting Indian users' attitudes toward mobile payments, it can be considered that there is room for more research in this field.

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Keywords: Mobile Payment, Factors, Performance Expectancy, Security, Risk, Satisfaction.


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