AN ANALYTICAL STUDY ON THE OPERATIONAL PERFORMANCE OF SBI LIFE INSURANCE

SBI Life Insurance is amongst the top Life Insurance companies in India. It offers a variety of life insurance & pension products at reasonable prices and thus it has become a world-class life insurance company in India. In the past few years, many studies have been undertaken on the financial performance of various insurance companies but very less studies have been undertaken to study the comparative operational performance of SBI Life Insurance using various indicators like claim settlement ratio, total expense ratio, and persistency ratio as presented in this paper. In order to achieve the objective of the study, secondary data was collected from published annual reports of SBI Life Insurance for the study period of five years starting from 2015-16 to 2019-20. The study revealed that the claim settlement ratio of SBI Life insurance was found to be fluctuating whereas total expense ratio and persistency ratio were found to be sound during the study period.  Further, the study suggested that the organization should maintain a proper combined ratio, otherwise its profits drain away by way of claims and management expenses and it must take necessary steps to control the management expenses and to improve the investments of the company to give a better position to the investment holders as well as policyholders market share.

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Keywords: SBI (State Bank of India), Comparative Performance, Ratio Analysis, Life Insurance and Operational Performance Analysis.


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