THE SHIFTING LANDSCAPE OF SOCIAL MEDIA AND ITS IMPLICATIONS FOR THE CAREER PATH OF CONTENT CREATORS

Social media has converted the way we communicate, consume and produce content. The constantly evolving nature of social media, still, has led to challenges and openings for content generators. This exploration paper aims to examine the goods of the fleetly changing terrain of social media on content generators. We review literature on social media, content creation, and its impact on internal health. This exploration paper explores the shifting geography of social media and its counteraccusations for the career path of content generators. also, the dynamic nature of social media makes it delicate for content generators to prognosticate the line of their career path. also, we dissect the impact of algorithm changes, influencer marketing, and paid content. Our findings suggest that the constantly changing terrain of social media has both positive and negative goods on content generators. While social media platforms have made happy creation more accessible, they've also created violent competition and pressure to produce high- quality content. Our findings infer that while social media has created new openings for content generators, it has also boosted competition and placed significant pressure on generators to produce high- quality content. The impact of algorithm changes, influencer marketing, and paid content can also have significant goods on content generators. Eventually, the impact on internal health is a growing concern that needs to be addressed.

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Keywords: Social Media, Career Path, Dynamic Nature, Content Generators, Internal Health.


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