WOMEN EMPOWERMENT THROUGH MEDIA

Contribution of media in women upliftment and women empowerment is not hidden from anyone. From ancient times to the present, in some form or the other, the means of media have contributed significantly in empowering women and in women’s discourse. Although it is not that there has been a positive aspect of the media towards women, at some places it has also displayed the status of women in a negative way. But if we look at the ratio, it is more positive. If the media is believed to be one of the important reasons for the empowerment of women today, then it will not be an exaggeration. Today, when we read the newspaper, many of those news are seen in which the strong performance of women and the courage to take any of their work to the top has been published. Through TV, radio and other mediums of media, it is known that how women are achieving success and flying high in every field. Today women occupy the most important positions in the country and abroad and seeing all this, the future generation of women also gets motivation. Today’s important means of media is social media, which has changed the traditional identity of women. The public also becomes aware of the oppression of women and the injustice done to them through the media. Media has been extremely helpful In providing employment to many women. Even in the media today women are working to a large extent. So today. The role of the media on the proverb “Aaj ki Nari, Sab per bhari” is fully characterized”.

 

Keywords: Social Media, Empowerment, Contribution, Discourse, Exaggeration.


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