INFLUENCE OF MICROFINANCE ON WOMEN'S EMPOWERMENT: AN EMPIRICAL ANALYSIS WITH SPECIAL REFERENCE TO GUDIVADA, KRISHNA DISTRICT, ANDHRA PRADESH

The field of microfinance is rapidly developing into a promising instrument for advancing women's economic independence. The phrase "micro finance" describes the business activities of lending and investing tiny amounts of money. Microfinance in India is a form of banking aimed at helping the country's economically disadvantaged citizens. It's a tool for improving women's standing in society, the workplace, and politics. Women will benefit from the program's ability to ensure their nutritional needs are met, as well as their health and safety. Because of this, the current research examines how microfinance has helped to empower women and how satisfied those women are with microfinance services. This research, conducted in the Gudivada region of Krishna district, is an empirical examination of the female respondents' preferences about the various forms of microfinance. The survey also illustrates how female customers of microfinance institutions feel about the services they have received. In addition, several methods and strategies were proposed to boost the influence of microfinance programmes on women's empowerment and to raise public knowledge of microfinance among women of the common folk.

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Keywords: Microfinance, Women Empowerment, Economic Independence.


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