Over the years, anime has become a global phenomenon and is considered a sub- culture amongst the youth in countries other than Japan. Some of the anime have become global trend setters over the past couple of decades. Attack on Titan, despite its multiple controversial views and questionable contents, is one the various series that has become synonymous with the  term ‘Anime’. It has its own theme park and it continues to amass viewers and is a winner of various accolades. The central themes and the elements attract a kind of loyalty that even the greatest of the mainstream shows on Netflix fail to amass. This sort of success is attributable to various non-financial promotions of the fans who continue to promote it and keep it relevant and popular. The research paper uses a mix of primary and secondary data to analyse the reasons behind the success of attack on titan.

Keywords: Anime, Attack on Titans, Manga, Violence, Racism.