ISO 9001:2015

EFFECT OF CREATIVE PROCESS ENGAGEMENT OF EMPLOYEES ON THEIR INNOVATIVE WORK BEHAVIOUR WITH MODERATING EFFECT OF THEIR WELLBEING

Dr. Aditya Tripathi & Komal Arora

Innovative behavior reflects the creation of something new or different. Innovative behavior is by definition change-oriented because it involves the creation of a new product, service, idea, procedure, or process. It is defined here as a multi-step process in which an individual recognizes a problem for which they generate new (new or adopted) ideas and solutions, work to promote and build support for them, and create a workable prototype or model for use. and the benefit of the organization or its parts.

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Keywords: Innovative Behavior, Workable Prototype, Covid-19, Critical Thinking, Problem-Solving Skills.


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