Fast-moving consumer items have an impact on a wide range of aspects of human life (FMCG). These are goods that all social groups regularly use and spend a sizable portion of their income on. The industry also contributes significantly to India's economy. Fast-moving consumer goods are those that can be bought easily and frequently. These, in addition to groceries, meet a household's essential needs on a daily basis. This study’s goal is to evaluate India's FMCG market from its historical context to the present, taking into account market size, investment, distribution, governmental initiatives, and the prospects for MSMEs within the FMCG sector. The study is based on secondary data.

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Keywords: FMCG, Indian Economy, Market Size, Income, MSMEs.