GREEN MANAGEMENT & TECHNOLOGY PRACTICES IN SELECT INDIAN COMPANIES IN ACHIEVING SUSTAINABLE DEVELOPMENT GOALS

An environmentally friendly company, or a "green" business, is one that has a minimum detrimental influence on both the environment and the local or global community, society, or economy. As public awareness about economic sustainability grew, the concept of 'green business' was born around the end of this century. An increasing number of people are becoming concerned about environmental issues, such as resource depletion and degradation. It took companies around 20 years to adopt the greening trends into their philosophy and practice, even though they started in the middle of the 1960s, when the phrase "green business" was first used. There are still numerous ways to describe "green business," as seen by the many different ways it is characterized. Many businesses throughout the globe have yet to adopt green business practices, with noticeable variances in the extent to which 'green' concepts have penetrated the business sector in different nations. For one thing, it's because "greening of company" is still mainly viewed as an additional burden (in terms of cost increases or revenue losses), and for another, it's because of cultural, political, and economic variations across different countries. There is an emphasis on the contemporary significance of green business practices and an examination of how well-known Indian organizations are carrying out these practices and the effect they have on their productivity and efficiency.

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Keywords: Green Business, Sustainability, Environmental Quality, Greening of Business.


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