MERGER OF PUBLIC SECTOR BANKS IN INDIA: AN OVERVIEW

There are a number of strategies for the consolidation of businesses, but mergers are generally adopted by banks. This method of consolidation has turned into a need for Indian Economy to develop since, the non performing banks are rising the load on economy in the form of bad debts/advances, failure to create benefits, sell their banking products, failure to attract and retain customers and many more. Also, Merger have become vital methods within the business to form money gains massively and to improve the economies of scale. As a result, banks will be able to acquire established brand names, new regions, and complementary product offerings as a result of this, but there will also be an extra chance to cross-sell to newly acquired clients. One organization remains as a result of the merger procedure, while the other entity fades away. Banks' primary responsibilities include economic development, economic extension, and the provision of capital for investment.

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Keywords: Merger, Indian Banking Sector, Public Sector Bank, Nationalized Banks Corporate Restructuring, Growth Strategy.


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