Marketing implies the craft of investigating, making, and conveying worth to fulfil the requirements of an objective market at a benefit. At the point when Digital innovation is utilized to present products or administrations to clients, it is called E-Marketing. E-Marketing is utilized by practically every one of the makers/advertisers to impact their objective clients. It is the minimal expense marketing method that arrives at an enormous number of clients. At the point when Covid 19 distressing changes in open approaches were seen everywhere in the world. The government forced limitations on large gatherings, physical business tasks and urged individuals to work from home as much as could be expected. Public policy orders resulted in all the operations being followed at a distance and the Internet become a powerful communication tool. This set out open doors for marketers to associate consumers online only like never before previously. E-Marketing expanded all the more quickly satisfying clients' demand only because of Covid 19. E-Marketing had to face challenges in meeting the customer’s demand because of their changed behavior. This paper is made with an endeavor to comprehend, investigate, and feature the effects of Covid 19 on E-Marketing.

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Keywords: E-Marketing, Covid-19, Public Policy, Social Media, Web Banner.