Entrepreneurship is, to a large extent, a result of motivation. Motivation is defined as the inner drive that ignites and sustains behavior in order to meet needs. Behavior is always the result of a cause, and it is never spontaneous. The primary goal of this paper is to learn about entrepreneurs' motivations for starting a new business. The goal of this research is to better understand the factors that drive entrepreneurship development. For this purpose, the researcher attempted to review existing literature from academic papers as well as to comprehend the significance of entrepreneurship in India. The researcher attempted to discover what motivates them to start a business. The primary sources of motivation for entrepreneurs were their ages, education, skill, family support, availability of funds, personal motives, and dissatisfaction with their current job. The ecosystem also required government support for startups, and the ease of doing business was one of the factors in starting the business.

Keywords: Entrepreneur, Entrepreneurship, Startups, Motivation, Primary Goal.