A CRITICAL ASSESSMENT OF CHANGING PRACTICES OF TRAVEL AGENCIES AND TOUR OPERATION BUSINESS ON AMOUNT OF INFORMATION COMMUNICATION TECHNOLOGY (ICT)

Specifically, the aim of this study is to better understand the role and use of ICT by analyzing its impact on the growth of supply of tourism-related topics Tourism is a consequence of socio-economic circumstances linked to the growth of technology and innovation. The first section of the article provides an outline of the theoretical insights that support the thesis on the function of technology in tourism, including its related topics that tech techniques employed in context of transformational change in their internal and external environments. The current study analyzes business development, revenue generation, cost reduction, and reaching the customers. The article discusses the gaps between tourism business and ICT impact and suggests measures to fill such gaps in tourism businesses. To accomplish this, ICT must be seamlessly integrated into the tourism industry so that there is more access, availability of data, and availability.

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Keywords: Information Communication Technology, Socio-Economic Circumstances, Tourism Business.


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