FEMININE LEADERSHIP AND CORPORATE PERFORMANCE: A LITERATURE REVIEW

Feminine Leadership in business organizations can have positive impact on corporate performance. Various surveys have been conducted around the world in corporates to find the impact of feminine leadership in corporate performance. It has been found that women at top level have always performed better. They have proved to be emotionally strong and technically competent as compared to their male colleagues. These qualities are exhibited by the women of this era. The need for research in this field has arisen because in many organizations women are preferred for middle level and lower level jobs. At top position the number is very less only reason being that they are ‘women’. Decision making ability has always been associated with men. Scientifically, it has been observed that female brain is in no way inferior to male brain at decision making. This paper reviews the contribution of feminine leadership in corporate performance. Various studies confirms that there is positive association between women executives and business performance. Gender equality at top level positons and its benefit  is gaining importance in research areas. Most of the researches have been conducted in developed countries.

 

KEYWORDS: Feminine Leadership, Corporate Performance, Decision Making, Gender Equality.


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