DISSEMINATION OF INFORMATION USING BLOGS:AN ANALYSIS OF BLOGGING WEBSITES USED FOR VARIOUS PURPOSES BY BLOGGERS IN TAMIL NADU

Since the 1990s, cyberspace as a medium for the speech, mobilization, dissension and coordination of substitute social and political networks has become a divergent characteristic of the modern world order. Cyberspace has also been especially conducive to the inclusion of women in different social spheres, such as entrepreneurs, scholars, industrialists, social workers, political activists, educationist and historians, who share their views on self-portrait, political philosophy, social issues, etc. Often this kind of thinking poses concerns about the effect of the development of cyber counter-publics on a democratic society.In the advent of technology, further advancement of android phones and easy availability of high-speed internet packages provided by different stack holders, there is a rapid growth of internet users in India. According to the February 2020 Data Survey (datareportal.com-on 06.02.2021), 687 million people in India use the Internet, or around 50 percent of the total population, which is 1.37 billion. As the internet is used for a wide range of purposes, this paper analyses how blogging content is used for a variety of reasons in the context of mass communication, particularly with regard to Tamil Nadu bloggers.

 

Keywords: Blogging, Information, Website, Bloggers, Mass Communications.


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