MARKETING STRATEGIES DURING PANDEMIC

The pandemic has isolated and transformed ourselves in a practically unavoidable way. The current pandemic has changed our conduct, our utilization, our lifestyle, however above all else it has influenced the business climate. The current paper intends to emphasize on different marketing strategies that have happened in the lives of the associations and of their promoting exercises because of the pandemic. The thoughts of self-seclusion, independence, self-anti-extremism are terms that made new marketing and publicizing systems that the organizations should embrace on the off chance that they need to endure. The paper brings up a few changes that the organizations attempted to adjust their marketing and promoting message to the current circumstance joined with the requirement for inventive and creative activities and systems need for endurance in a profoundly serious and questionable business climate.

 

Keywords: Marketing, Strategies, Business, Pandemic.


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