FACTORS THAT INFLUENCE USER’S CONTINUANCE INTENTION ON NEAR FIELD COMMUNICATION (NFC) MOBILE PAYMENT

The purpose of this research paper is to determine the influence of factors on continuance intention to use NFC mobile payment. The factors are perceived usefulness, confirmation, satisfaction, trust and perceived risk. The research is based on data collected through online questionnaires which were filled by 410 respondents from China. The data was collected by using convenience sampling and snowball sampling of non-probability sampling method. The data was analyzed by using Multiple Linear Regression (MLR) in order to find out the level of significance and relationship between independent and dependent variables. The result of analysis revealed that all the independent variables have a significant relationship with continuance intention to use NFC mobile payment except perceived usefulness. And trust directly and indirectly impacted continuance intention significantly. The results and findings of the study implies NFC mobile payment product companies or service providers can improve trust in order to improve user’s continuance intention on adoption of NFC mobile payment.

 

Keywords: Continuance Intention, Confirmation, Perceive Usefulness, Perceived Risk, NFC, Mobile Payment.


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