Your work fills a large part of your life, and the only way to be truly satisfied is to do what you believe in and set out to achieve the very best in what that maybe be no matter what is your gender.”

-Emma Lake

Hospitality industry has a major significant role in the world’s largest economic activities today. Not overstating the fact that hospitality industry which has been a male-dominated industry over years is now in a phase of revolution and gaining transaction as the “sophisticated industry” for women populated. By the very nature and diverse profile of the job, women are taking up active roles across most of the verticals and the title itself states that hospitality comes naturally to the fairer sex. Over the past decade be it the restaurant, serene cruise liners or top-notch luxury hotels, women have been joining the various sections of the industry with increased vigor. The contribution of women in the hospitality world has achieved a remarkable increment in recent years, and in the industry their major representation in top management positions has made their status more prominent in professional domain.  The industry has now emerged as one of the most successful sectors which is supported and managed by a female-centric workforce. In the current scenario new properties are landing up where it is becoming easier for women to get into diversified roles, as the industry also has become keenly aware of women’s abilities to lead and there are examples for the female population which makes up more than 50% of the workforce. The Hospitality industry working on rising the number and profile of women by lifting and strengthening their acceptance in Hospitality business. Analyzing the positive status and frame, women are still in the industry probe to challenges that prevent them from advancing within their organizations and reaching their potential at the fullest. This paper attempts to study the invisible barriers as a challenge in the career advancement for women in the hospitality industry. The paper also brings to light the underlying factors of industry inclination in making Hospitality a female dominated business. The methodology employed is the qualitative technique and SWOT analysis.

___________________________________________________________________________________

Keywords: Hospitality Industry, Female Centric Workforce, SWOT Analysis, Qualitative Techniques.