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Different Segments Of Indian Organised Retailing Industry : An Analytical Study

Dipakbhai V. Patel

For any country whether it is developed or developing, retailing activities play an important role in the economic development. Retailing  is gaining the attention of people across the globe and today it is recognized as an industry which is divided  into   organized retailing and unorganized retailing.  In India there is coexistence of Organized and Unorganized segments of Retailing Industry. At present the share of organized retailing segment of Indian retailing industry is approximately 5% but it has been increasing gradually and it is estimated that the market share of organized retailing segment will be 24 % in 2020. In the paper  researcher has tried to analyze the different segments of Indian Organized Retailing Industry which include the market size & growth, market segmentation, SWOT Analysis and some key players of  Clothing & Apparel, Fashion Accessories , Food Service, Food & Grocery, Footwear, Jewellery , Eyewear, Home & Interiors, Mobile & Telecom, Entertainment & Gaming ,Time wear, Fitness , Pharmacy, Leisure , Beauty & Personal Care and  Consumer Durables & Information Technology.  In  this paper, efforts have been made in analyzing the various segments of Indian Organized Retailing Industry.


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