ANALYSIS OF TRIPLE BOTTOM LINE REPORTING PRACTICES (WITH SPECIAL REFERENCE TO SELECTED FAST MOVING CONSUMER GOODS COMPANIES IN INDIA)

Triple Bottom Line (TBL) approach is a proactive development in giving extended straightforwardness and a progressively broad structure for dynamic. At this moment, Fast Moving Consumer Goods associations are considered as the quantity of occupants in the examination. Yearly reports/corporate social obligation/reasonability reports for explicit associations were investigated. For evaluating the level of corporate triple principle concern specifying in yearly reports/corporate social obligation reports/sensibility reports of the associations, the expert has separated and investigated certain associations to find the level of consistence. The assessment surveyed the merged corporate triple principle concern revelation score estimation of the model associations subject to execution with respect to 3 fundamental pointers – condition, social and money related. The most extraordinary score of corporate triple fundamental concern introduction is adequately high for instance 77.3% and the base score of corporate triple primary concern presentation is low for instance 22.6%. None of the model force associations has achieved over 80% corporate triple principle concern disclosure score; on the inverse 40% associations have accomplished under 40% corporate triple essential concern revelation score.

               

KEYWORDSEnvironmental, Supportability, Triple Essential Concern Approach, Present Day Publicizing.


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