SUSTAINABLE DEVELOPMENT THROUGH CORPORATE SOCIAL RESPONSIBILITY: A CASE STUDY OF ITC LTD.

Social Responsibility is the moral and ethical responsibility of the every business organization because all resources such as: Human Resources, Physical Resources, Natural Resources etc are provided by the society to corporate. So, it refers to the obligation of business towards various parties of the society. The concept of corporate social responsibility (CSR), used particularly with reference to a company, emerged from the notion of sustainable development. It includes consideration of such issues as human rights, employee health, and educational, environmental and social welfare. At national level almost all the corporate sectors are engaged in CSR practice in the areas like education, health, development, women empowerment, agricultural development etc for sustainable development. This research paper highlight the brief idea of CSR and sustainable Development, Rules of CSR provided in section 135 of Indian Companies Act, 2013 and examine the initiative of ITC Ltd in CSR for sustainable development.

 

Keywords: CSR, Sustainable Development, Social, Economic, Stakeholder.


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