Over the last decade, however, a new source of innovation in financial services has emerged from financial technology startups (‘fintechs’) and technology companies (“techos”). They are unencumbered by complex and costly to maintain legacy systems. They can focus on creating single-purpose solutions, designed to offer an improved experience within just one product or service. They are more in tune with the peer-to-peer (P2P) culture engendered by the explosion of social media.

KEYWORDS: Digitalization, E-Commerce, Collaboration, Fintech Services Adoption.