This article is about performance of the Electricity Distribution Companies of Rajasthan i.e. Jaipur Vidhyut Vitran Nigam Limited, Ajmer Vidhyut Vitran Nigam Limited and Jodhpur Vidhyut Vitran Nigam Limited on the basis of profits generated by them. In this Profitability analysis did via help of various profitability ratios, which are mainly based on two factors. Firstly, Profitability ratios based on Margin and secondly, Profitability Ratios based on Investments or return basis. Profitability is a word which made up from combination of two words i.e. “Profit” and “Ability”, that how much the potential to earn profit over a period of time. The scope of the study in sense of area restricted to above mentioned electricity distribution companies of Rajasthan viz., JVVNL, AVVNL and JDVVNL and on the basis of time it is restricted to five financial years i.e. from year 2013-14 to 2017-18.

KEYWORDS: Profit, Profitability, Ratio Analysis, Margin Ratios, Return Ratios.