PENETRATION OF RELOCATIONS BUSINESS

"Relocations," in a simple language is a moving or Relocating along with the House Hold Goods or Office effects, office furniture & Office equipment., from one place to another., though a very popular business in the European and Western countries, it is still in a condition of growth in the Indian Market, as the awareness of the industry is limited to the Institutions / Corporates, or to the employees who are employed in the Modern Corporate Sectors in India.  The Business is still carried out by the local transporters in a cost effective way. There is an immense amount of potential exists in the market, based on the personal experience as many markets in India,  including the major metro cities and upcountry town of the India, the shippers still have the tendency to dump the house hold goods into a three wheeler or into the Tempo Vehicles, and carry them to the destinations in the process , during the time of loading / unloading there could be a major damages may take place, and the shippers regret and repent later. The Shippers usually think from the  point of saving Money or time but due to the improper handling of the goods, the damages would be at the top of the mind and many a times the replacement cost of the goods or repairs will be on the higher side when compared, with the services from the Relocating companies.

Keywords: Direct Sales, Corporate Sales, Acquisition, Strategies, Relocations Business.


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