ROLE OF STATE GOVERNMENT IN DEVELOPMENT OF TOURISM AND HOTEL INDUSTRY IN RAJASTHAN: AN OVERVIEW

Tourism and Hotel is one of the largest and fastest growing global industry. This industry is also considered as one of the ancient industry around the world. Tourism and Hotel industry gives revenue, employment, development to the society. It is also helpful to develop a healthy relationship among the countries because of it several benefits and opportunity. Tourism and Hotel industry has a huge multiplier effect by way of creating direct and indirect jobs in Rajasthan. This industry will definitely improves the economic status of people and state too with huge potential to grow because the Rajasthan is a favored tourism destination for foreign and domestic tourist not just during peak period but throughout the year. If State government will do their best efforts with new effective policies and follow-up programme the number of foreign and domestic tourist increase in Rajasthan. The Central Government, State Government, Non-Government Organization (NGO) and Private sector units and other agencies doing their best towards tourism and Hotel  industry. In this paper we would like to analyze and highlight the basic key points with the help of secondary data about the role of State Government in Development of Tourism and Hotel Industry. This paper will also conclude the present policies and schemes governed by state Government.   
 
KEYWORDS: Tourism, Economic Development, Tourist Satisfaction, Hotel Facilities. 

Introduction

          Rajasthan is situated in the north-west part of India and it is a largest state of our country. Rajasthan always attract people from its special culture, forts, historical place, desert, royal living style and many more. It is a land of majestic Aravali hills. Rajasthan have full of rich culture, heritage and most hospitable way serving the services. This kind of behavior makes true efforts to give best service for memorable and enjoyable journey experience to domestic as well as foreign tourist from all around the World. 

Objectives of Study

  • To explore the basic and brief introduction of Tourism and Hotel industry.
  • To evaluate the present scenario of Tourism and Hotel industry in Rajasthan.
  • To examines the present policies and schemes governed by state Government. 

Research Methodology

           The study is based on secondary data. To understand the present policies and schemes run by state Government in Rajasthan. Secondary data will be collected from government reports, journals, brochures and reports of Tourism and Hotel industry, books etc. The data collected will be analyzed to understand the practices and follow up programme in hotel industry. 


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