General Impact Factor of Journal

2015 2.0778 1.7122
2016 2.3982 2.0546

Vol. 02 | No. 03 | July - September, 2016

Title: Content

Page I-IV


Title: Profitability Analysis Of Power Sector Companies In India

Authors: Dr. Prakash Sharma, Geeta Chauhan

Page 1-6

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The Indian Power Industry is one of the largest and most important industries in India as it fulfills the energy requirements of various other industries. It is one of the most critical components of infrastructure that affects economic growth and the well-being of our nation. India has the world’s 5th largest electricity generation capacity and it is the 6th largest energy consumer accounting for 3.4% of global energy consumption. Due to the fast-paced growth of the Indian economy, the country’s energy demand has grown at an average of 3.6% p.a. over the past 30 years. In India, power is generated by State utilities, Central utilities and Private players. Looking at the companies with a diversified portfolio of power, NTPC is the largest company (on Net Sales), but Tata Power has registered the highest growth rates in Sales and Net Profit. Among hydro power producers, NHPC’s performance has been very good. Since the power sector is a heavy capital intensive industry it attracts a limited private investors again the public sector companies are performing at a faster rate. In this background this article envisages an analysis of relationship between liquidity and operating profit of selected power generation and distribution companies in India.

Title: Corporate Social Responsibility With Special Reference To Private Sector Banks In India

Authors: Dr. P. C. Saini, Ikbal Mohammad Qureshi

Page 7-10

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Banking Sector is considered as the strength of any Economy. The performance of this sector influences the performance of the entire economy. Indian banks have been giving back to the society through various welfare initiatives, donations and in-kind support to charities. Again Social Responsibility in not a novel term for the Indian banking sector. After the enactment, Corporate Social Responsibility has mandatory for a certain class of companies in India .This paper aims to explore the spending pattern of Indian Banking Sector contributing towards CRS activities, so as to know how much they have spent and need to spend further with the mandatory CRS, which has been enforced 1st April, 2014 in India.

Title: Role Of Inventory In Working Capital Management Of FMCG Companies

Authors: Dr. Suchita Sharma

Page 11-22

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Liquidity and Profitability are the two important aspects of the modern business life. If there is no liquidity, there cannot be good profitability. This profitability depends on both working capital and fixed capital. And, in working capital, inventory is the main component and its management is a major problem for Fast Moving Consumer Goods (FMCG) sector in India. FMCG Companies have to match its inventories with timely mobilization of resources. It is observed that top executives of FMCG sector in India have devoted much time and attention to project finance but no adequate attention has been given to management of internal component as inventory management. Management of FMCG companies tends to use the available funds without planning and often get stuck into problems. For this, top executives have to give best attention to inventory management. Inefficient management of inventory leads to either under stocking or overstocking which leads to increase in product cost or resources remain idle. It may further lead to less control over performance of workers, inefficient store keeping, inadequate stock of raw material and finished goods resulting delay in the flow of the working in progress and lack of co-ordination in FMCG Company. So, the amount of inventories in FMCG Companies should neither be more nor less than what are needed. The Management of FMCG sector in India has to see that funds invested as inventory must earn at least as much as they would have earned if invested elsewhere.

Title: Consumers? Buying Preferences Towards Unorganized Retailers : An Empirical Study Of The Jaipur City

Authors: Dr. Naresh Kumar, Yograj Goswami

Page 23-28

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Retailing is a kind of business activity, which offers products or services in small quantities to ultimate consumers, at a place where consumers prefer to buy. Especially, in countries like India, till date unorganized retailers play predominant role in offering products or services of different product or service mix at the convenient location with effective selling and buyers' retention strategies. But due to the recent changes in the field of retailing and with the entry of big domestic corporations as well as multinational and foreign companies into the field of various retailing ventures, the existing unorganized retailers turn their existing business structure. This has led to change in buying preferences of consumers towards unorganized retailers. Therefore the main objective of this paper is to study the buying preferences of consumers’ towards unorganized retailers. This study consists of sample size of 200 customers in the Jaipur and analyzed the result with the help of some statistical tools.

Title: Overview Of Ad-Hoc Routing Protocol For Performance Analysis

Authors: Dr. Mahesh Kumar, Sushma Shival

Page 29-32

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An ad hoc network is a collection of wireless mobile nodes dynamically forming a temporary network without the use of any existing network infrastructure or centralized administration. There are a number of routing protocols developed by researchers. Due to the nature of ad hoc networks, secure routing is an important area of research in developing secured routing protocols. Although researchers have proposed several secure routing protocols, their resistance towards various types of security attacks and efficiency are primary points of concern in implementing these protocols. Hence there is a need for evaluation. Some of the available secure routing protocols and most common attack patterns against ad hoc networks are studied and discussed. These secure ad hoc routing protocols are analysed in their performance. The analysis process is done in two phases. Firstly case studies of common attack patterns are carried on secure routing like denial-of-service attack, tunneling, spoofing, black hole attack and wormhole attack. And then in second phase selected secure routing protocols are subjected to simulation tests using NS-2 simulation tool by commonly known ad hoc performance metrics: packet delivery ratio, byte overhead, packet overhead, medial latency and average end-to-end delay. Finally observed results for the two phases and scope of future work are discussed.

Title: An Analytical Study Of Exim Policy Of India: The Way Forward

Authors: Dr. Shikha Khandelwal Swalesh Gupta, Prof. Lata Agarwal

Page 33-38

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Foreign trade has an important role to play in the economic development of India. Today, a county cannot fulfill its needs independently. It has to depend upon other countries. With the implementation of structural adjustment programs and liberal trade and exchange rate policies, the Indian economy is moving fast towards the distortion-free market systems. Consequently, the production specializations and export patterns are driven more by the fundamentals like factor endowment base, production technology and taste. These fundamentals, however, are not exogenous factors; rather they change over time, and thereby alter the pattern of comparative advantage. The abundance of unskilled and semi-skilled workers and the natural resources had traditionally given India a competitive edge over its rival in resource-based goods like tea, ores and concentrates, and in low skill intensive manufactures such as cotton and leather manufacture. But the recent export performances of these goods are not encouraging. Production technologies are often not upgraded in these industries. The innovation rates in general remain poor as well, whereas the technologies in the west have progressed in leaps and bounds. This paper examine and explain the trend of India’s foreign trade, remedial measures to correct the trade deficit and signifies the difference with the help of some statistical tool i.e. t-test.

Title: Emperical Study Of Commercial Viability Of Power Sector Companies In India

Authors: Geeta Chauhan

Page 39-42

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Commercial viability, as the phrase depicts is nothing but the capability to produce money, i.e. the ability to generate enough profit to survive. Every firm strives to earn maximum profits. The profitability objective in this context measures not the maximum profit the business can produce but the ‘minimum’ is the rate of profit required for the desired type of investment in an enterprise. It implies that there must be not only enough profit to yield the capital market rate of return on money which is already sunk in the business but also to provide the additional capital needed in order to cover the cost of staying in business. Therefore, the overall objective of a business is to earn at least a satisfactory return on the capital invested in it, consistent with maintaining a sound financial position. Corporate distress including the legal processes of corporate bankruptcy reorganization and liquidation is a sobering economic reality reflecting the uniqueness of the American way of corporate “death”. The unsuccessful business enterprise has been defined in numerous ways in attempts to depict the formal process confronting the firm and/or to categorize the economic problems involved. Four generic terms that are commonly found in the literature are failure, insolvency, default, and bankruptcy.

Title: The Future Of E-Commerce : Potentiality And Challenges

Authors: Dr. Rajesh Kumar P. Patel

Page 43-48

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The first e-commerce site in India was It was one of the most trafficked portals for both Indian and non- resident Indians. It provided a wealth of Indian-related business news a reach engine, e-commerce and web solution services. The past 2 years have been a rise in the number of companies enabling e-commerce technologies and the internet of India. Major Indian portal sites also sifted towards e-commerce instead of depending on advertising revenues. Today after hyper-speed growth of flipkart, amazon, snapdeal and others, coupled by the increased penetration of internet in India which resulted in a redical growth of online sales,. While the major three have been in a race to outdo one another in sales, what they have actually done is, grow India e-commerce market at breakneck speed. Ecommerce is being target by governments across the world as ‘ the future of business model’.  Vast amount of time and other resources are devoted to examining the issue of how to make electronic commerce an efficient, effective and widely adopted as means of doing business even by local small sized firm. This article will examine potentiality of e-commerce, challenges of e-commerce, future time and other resources of the e-commerce, potentiality of ecommerce.

Title: Role Of Ngos In Empowering Of Women Through Micro Finance (A Case Study Of Jaipur District In Rajasthan)

Authors: Dr. Krishna Gupta, Sonu Saini

Page 49-55

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“Educate a woman, educate a generation”. Non-Government Organizations in India have had a rich and exciting history. In this paper NGOs that are actively involved in empowering women and improving their social conditions, Human Welfare are discussed.  This paper puts forward how micro finance has received extensive credit as a strategy for economic empowerment of women. All of the above mentioned NGOs are fully functional and completely active, especially in the rural as well as urban areas of Jaipur. These NGOs are an inspiration to other NGOs that strive to achieve the objective of Woman Empowerment. NGOs that strive for women empowerment is the only ray of sunshine in the storm of dark clouds.  Cases of Female infanticide and deaths due to dowry, in India are increasing at an alarming rate. At present women contribute much for the development of all sectors of the country.

Title: Motivation To Learn : An Essential Tool For Employee Training

Authors: Dr. Kamjula Neelima

Page 56-60

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Getting people to do their best at work, even in trying circumstances, is one of managers’ most enduring and slippery challenges. Further, to know that what motivates us as human beings is a centuries-old puzzle. Some of history’s most influential thinkers about human behavior like Aristotle, Adam Smith, Sigmund Freud, and Abraham Maslow have struggled to understand its nuances and have taught us a tremendous amount about why people do the things they do. One key factor in employee motivation is that the opportunity employees want to continue to grow, develop and enhance skills pertaining to the job and career. In fact, this opportunity for employees to continue to grow and develop through training is one of the most important factors in employee motivation. The job performance and behavior of employees are results of employee Knowledge, Skills and abilities. These factors are essential to identify and analyze employee performance at work. The performance model designed for an employee depends on the motivation, Knowledge, skills, abilities and environment. Motivation arises from the needs and beliefs and how best to satisfy that needs through proper utilization of motivation and KSAs (Knowledge, Skills and Abilities). The present paper is a review on most commonly used employee training options to motivate employees to learn at work place. Further, it also studies on the integration of motivation with attention, retention and behavioral reproduction.

Title: Customer Satisfaction And Relationship Marketing

Authors: Dr. Vandana Sharma

Page 61-68

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Over the last few years, India’s economy has been on a high growth trajectory creating unprecedented opportunities for its banking sector. Most banks have enjoyed high growth and their valuations have appreciated significantly during this period. To cope with the pressures of growing competition, Indian commercial banks have adopted several initiatives and customer satisfaction and relationship marketing are some among them. The competition has been especially tough for the public sector banks (PSBs), as the newly established private sector and foreign banks have already sharpened their competitive edge. Indian retail banking seems to be a highly active area to the dealing of commercial banks with individual customers.  In this environment, only those banks can survive which offer the best services and products to the customers. Banks should possess knowledge about consumer behaviour and customer satisfaction in order to survive in the market.

Title: Consumer Behaviour Of Middle Class Of Selected Districts In Gujarat Towards Organised Retailing : A Study

Authors: Dr. Dipakkumar Vitthalbhai Patel

Page 69-74

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Consumer is the king in the market is the reality of present era. All the marketing activities are governed by the behavior of consumer. Any one buys different items for self and dependents either from nearby grocery shop or from shopping malls. Buying behavior of any one differ from class to class and area to area. At present organized retailing sector or shopping malls attract people from all the section of the society as there variety of items are available in the shopping malls. In this research paper researcher has tried to analyze the buying behavior of middle class people of selected urban areas of Anand and Keheda districts.

Title: Wto And Agriculture Sector In India : An Overview

Authors: Dr. V. K. Gupta, Dr. Ravi Kant Modi

Page 75-83

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A moment comes, rarely in history, when step out from the old to the new, when an age ends, and when the soul of a nation, long suppressed, finds utterance. Trade is an engine of economic development. The establishment of WTO is an important landmark in the history of international trade. When developing countries were liberalizing their economies, they felt the need for better export opportunities. The WTO provides opportunities for countries to grow and realize their export potentials, with appropriate domestic policies in place. The issue of globalization in the Indian context has occurred in the patterns of trade and capital flow in recent years; unfortunately, so far we have not made much use of it. “Globalize or Perish” is now the buzzword synonymous to “Do or Die” which conveys that there is no alternative to globalization and everybody should learn to live with it. India, being a signatory to the agreement that led to WTO, can no way step backwards. This is not the time to curse the darkness but to work for making India emerge as a global market leader. In the present study, an effort has been made to review the impact of WTO on Agriculture Sector in India.

Title: Economic Development And Literacy In Rajasthan

Authors: Alka Sharma

Page 84-86

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The paper examines the link between demographic variables and various dimensions of economic development, using district level data of Rajasthan, India. In Rajasthan, the progress of socio-economic development among districts is not uniform. The paper examines the existing variability of inter-district development and thereby identifying the indicators responsible for the literacy in development. Thus, the policy implications to control literacy growth are clearly highlighted and suggest improving these common minimum needs.

Title: Financial Perspective Analysis (A Comparative Study Of Selected Ball Bearing Companies)

Authors: Madhubala Tanwar

Page 87-94

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In India, Every organization measures its performance through financial performance. Financial measures emerge as a conventional method of analyzing achievement. Now a day Balanced Score Card is not a new concept. It is also about sustainability in modern competitive era. Balanced scorecard is a deliberate management device for communicating performance and aims to help managers to express priorities. Its viewpoint is to learn from their actions, to work in a team and to manage the activity of the company focusing on a clear communication of objectives and priorities. The paper begins with the introduction of the Balanced Scorecard with reference to financial perspective, followed by the literature review of the Balanced Scorecard. Next, the research methods are described, followed by the results. At the end, the recommendations and conclusion have presented. The study is extent to the financial perspective for the importance of financial results of the competitive atmosphere. The present paper will determine the importance of perspective indicators in order to know the critical areas with impact on the company performance. The analysis is delivered to the management of Ball Bearing companies and interpreted by financial ratios and Student’s t-test.

Title: Economical Development Activities And Their Effects On Human Resources

Authors: Sapna Gupta

Page 95-98

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"The skills of a nation's workforce and the quality of its infrastructure are what make it unique, and uniquely attractive, in the world economy. Investments in these relatively immobile factors of worldwide production are what chiefly distinguish one nation from another; money, by contrast, moves easily around the world. A workforce that is knowledgeable and skilled at doing complex things, and which can easily transport the fruits of its labours into the global economy, will entice global money to it (Robert Reich)". It is surprising that numerous countries throughout the world have failed to learn from the experiences of the rich economies and of the more recently industrialized countries that sustained investment in human capital is needed for competitiveness and growth. At the end of the last century facilitated the growth of its human capital, and provided the foundation for the building of a welfare state. The fact that now needs to change its approach to welfare does not detract from the standards of living it achieved.

Title: Financial Inclusion: The Indian Scenario

Authors: Dr. Bindu Jain, Omika Bhalla Saluja

Page 99-104

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Financial Inclusion generates confidence and positivity for future. Included people realize that their resources are being fully utilized and they are contributing to the growth of the nation with same pace as everyone else. With Financial Inclusion as its agenda, the government of India has set up various developmental institutions. The foremost in discussion being the Reserve bank of India (RBI) which regulates the working of the entire range of banking services n the country. RBI’s national vision for 2020 is to open nearly 600 million new customers' accounts and service them through a variety of channels by leveraging on IT.  Government plans to meet financial inclusion goals through rural technology up gradation. As a major step towards rural integration with the mainstream financial sector in India, 2,50,000 gram panchayats are proposed to be connected through optic fiber network. The plan aims to ensure a “Smartphone” with each citizen by 2019

Title: Make In India: Problems And Future Prospects

Authors: Vinod Kumar Sablaniya

Page 105-110

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The Indian economy has been witnessing positive sentiments during the past few  months. The macroeconomic indicators have also displayed an encouraging trend in the recent times. However, the situation of the manufacturing sector in India is a cause of concern. At 16% value added to GDP, the sector does not seem representative of its potential which should have been 25%. However, the industrial growth scenario is improving and is estimated at 1.9% in the period April-October 2014-15. The recent measures undertaken by the new government in terms of facilitation to industrial sector, creation of conducive environment for the manufacturing activities, focus on improving industrial policies and procedures and reforming labor laws have facilitated recovery in industrial sector. The Indian manufacturing sectors provide an excellent opportunity to international investors to collaborate with existing businesses as most of the businesses have plans to expand through various options.

Title: Solution For Big Data Storage: No Sql Or Sql

Authors: Dr. Leena Bhatia

Page 111-113

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The amount of data in our world has been increasing, and analyzing the large data setssocalled big data-will become a key basis of competition, reinforcing new waves of productivity growth, innovation, and consumer surplus etc. Relational databases built around the SQL programming language have long been the top-and, in many cases, only-choice of database technologies for organizations. However, Now a days, with the emergence of various No SQL software platforms, IT managers and business executives involved in technology decisions have more options on database deployments.

Title: Production Of Horticultural Crops In India : An Overview

Authors: Dr. C. Venkateswar Rao, Dr. M. Reddi Naik, Dr. M. Venkateswarlu

Page 114-122

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India with diverse soil and climate comprising several agro-ecological regions provides ample opportunity to grow a variety of horticulture crops. These crops form a significant part of total agricultural produce in the country comprising fruits, vegetables, root and tuber crops, flowers, ornamental plants, medicinal and aromatic plants, spices, condiments, plantation crops and mushrooms. It is estimated that all the horticulture crops put together cover nearly 11-6 million hectares area with an annual production of 91 million tonnes. Though these crops occupy hardly 7 per cent of the cropped area they contribute over 18 per cent to the gross agricultural output in the country. Horticultural crops play a unique role in India’s economy by improving the income of the rural people. Cultivation of these crops is labour intensive and as such they generate lot of employment opportunities for the rural population. Fruits and vegetables are also rich source of vitamins, minerals, proteins, and carbohydrates etc. which are essential in human nutrition. Hence, these are referred to as protective foods and assumed great importance as nutritional security of the people. Thus, cultivation of horticultural crops plays a vital role in the prosperity of a nation and is directly linked with the health and happiness of the people.

Title: Kautilya On The Creation Of Wealth And Methodology Of Accounting

Authors: Surender Singh

Page 123-125

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Kautilya, a 4th century B.C.E. economist, recognized the importance of accounting methods in economic enterprises. He realized that a proper measurement of economic performance was absolutely essential for efficient allocation of resources, which was considered an important source of economic development. He viewed philosophy and political science as separate disciplines but considered accounting an integral part of economics. He specified a very broad scope for accounting and considered explanation and prediction as its proper objectives. Kautilya developed bookkeeping rules to record and classify economic data, emphasized the critical role of independent periodic audits and proposed the establishment of two important but separate offices - the Treasurer and Comptroller-Auditor, to increase accountability, specialization, and above all to reduce the scope for conflicts of interest. He also linked the successful enforcement of rules and regulations to their clarity, consistency and completeness. Kautilya believed that such measures were necessary but not sufficient to eliminate fraudulent accounting.

Title: Impact Of Microfinance On Poverty Alleviation In Rural India

Authors: Santosh Paliwal

Page 126-130

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Microfinance has assumed massive importance throughout the world in view of its efficiency in credit allowance, loan refund and decrease of poverty. Microfinance stands as one of the most capable and gainful tools in the fight against overall poverty. Microfinance is being practiced as a tool to attack poverty the world over. Microfinance has been found to be successful in lifting the poor in India above poverty level by providing them increased selfemployment opportunities and making them credit worthy. The poor people especially  women have been always excluded from the formal financial system basically either due to social background or economic backwardness and even sometimes both. Therefore in order to overcome the challenging issues like poverty, unemployment, malnutrition, lack of formal credit support, improvement in socio-economic status, the government of India in organization with NABARD and RBI introduced the concept of Self Help Groups. Although poverty alleviation has long been high priority for the Government of India, microfinance is still an experimental tool in its overall strategy.

Title: Food Security Schemes And Their Role In India : A Study

Authors: Kailash Saini

Page 131-134

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Food security means availability and accessibility of food to all. Concept of the food security that “all people at all time have both physical and economical access to basic food they need” formulated by Food and Agricultural Organization (FAO). This paper focuses on the food security and government schemes for food security to the poor people. Schemes are Public Distribution System (PDS), The Targeted Public Distribution system (TPDS), Antyodaya Anna Yojana (AAY), and Annapurna Schemes. Integrated Child Development Services and Mid-Day-Meal schemes are also nutrition programmes for children. National food security act, 2013 is a major role in food security. The food security is not only the schemes for people but an opportunity for Indian government to food safety of its citizen.

Title: Non-Performing Assets: A Comparative Study Of Punjab National Bank And Hdfc Bank

Authors: Ranu Paliwal

Page 135-139

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Post reform era has changed the whole structure of banking sector of India. The emerging Competition has resulted in new challenges for the Indian banks. Hence, parameters for evaluating the performance of banks have also changed.NPA is the best indicator for the health of the banking industry. NPA mirror the performances of banks. NPA are the key indicators of credit risk. NPA affect the liquidity and profitability, in addition to posing threat on quality of asset and survival of banks. In fact high level of NPA in Indian banks is nothing but a reflection of the state of health of the industry and trade. It is necessary to trim down NPA to improve the financial health in the banking system. This paper an effort has been made to evaluate the operational performance of the selected Punjab National Bank & HDFC Bank and also analyze how efficiently Punjab National Bank and HDFC Bank can manage NPA.

Title: Cdsl In Indian Depository System : Role And Growth

Authors: Manyata Mehra

Page 140-146

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Depository system provides a platform to deposit something for safekeeping as bank in which funds or securities are deposited by others under the terms of depository agreements. The underlying feature of depository system is dematerialization of securities. The transfer of securities takes place by debiting transferor’s depository account and crediting transferee’s depository account, as in the case of banks. The present study is an attempt to know the role of CDSL in Indian depository system, analyze the performance and growth of CDSL for a period of 5 years, i.e. 2011-2015. On the basis of results for number of companies available for DEMAT, number of client accounts, DEMAT custody and value of dematerialized stock conclusion is drawn.

Title: Role Of Hedge Funds In Risk And Portfolio Decisions

Authors: Himani Gupta

Page 147-154

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This paper characterizes the systematic risk exposures of hedge funds using buy-andhold and option-based strategies. Our results show that a large number of equity-oriented hedge fund strategies exhibit payoffs resembling a short position in a put option on the market index, and therefore bear significant left-tail risk, risk that is ignored by the commonly used mean-variance framework. Using a mean-conditional Value-at-Risk framework, we demonstrate the extent to which the mean-variance framework underestimates the tail risk.  Finally, working with the systematic risk exposures of hedge funds, we show that their recent performance appears significantly better than their long-run performance.

Title: Management Of Working Capital In Small Scale Industries (A Study Of District Shahjahanpur, U.P., India)

Authors: Dr. Ashish Goel

Page 155-159

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Working Capital Management is concerned with the problems that arise in attempting to manage the current assets, the current liabilities and the inter-relationship that exists between them. This type of management has been looked upon as the driving seat of financial manager. He always needs to know, when to look for capital funds, how to use them, and how to measure, plan and control them. The efficient management of working capital can do much to ensure the success of an enterprise while its inefficient management may have grave consequences, such as, colossal waste of inventory, erosion of profits and liquidity, loss of reputation, stock out and under utilization of capacity. A study of working capital management is, therefore of major importance to the internal and external analysis. The importance of the study in hand is emphasized by the fact that the manner of management of working capital determines, to a very great extent, the success or failure of an enterprise. The researcher has examined in detail the various aspects of working capital management. The scope of the study has been kept restricted to an analytical study of working capital management in small scale industries in district Shahjahanpur. The period of study is five years from 2010-11 to 2014-15. The study has been conducted with the help of secondary data taken from the profit and loss account and balance sheet of various small scale industries.

Title: Following Of Nvgs By Sail And Tata Steel: A Comparative Study

Authors: Dr. Vijaybhai K. Patel

Page 160-164

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In order to achieve the compliance with the requirement of following the social responsibilities, the government of India has developed National Voluntary Guidelines (NVGs). National Voluntary Guidelines (NVGs) on Social, Environmental and Economic Responsibilities of Corporate are guidelines for Indian Corporations to make them fulfill the requirements of social responsibility. NVGs serve as a unique guidance documents for the businesses of all size, sector, ownership or geography. NVGs are unique guidelines because they provide India Specific guidelines for the business. The National Voluntary Guidelines are given in the form of Nine Principles with core elements of actual performance of Indian companies in terms of Social Responsibilities. In this paper, the researcher has made a comparative analysis of SAIL and TATA Steel in terms of their practices of following NVGs. On the basis of the comparisons, the researcher has extracted certain findings from the study.

Title: Corporate Social Responsibility In India In Changing Global Scenario: An Analysis Of Impact And Challenges

Authors: Dr. Vishnu PriyaTemani

Page 165-172

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In India, Corporate Social Responsibility (CSR) is not a new concept now. The concept of business has changed from profit yielding activities to social betterment activities where business is responsible for all the stakeholders rather than shareholders only. The purpose of the present paper is to study the linkage of CSR initiatives taken by the Indian companies and its impact on their Return on net worth (RONW). For this purpose, various financial parameters have been used like Return on net worth, profit before tax and Earning Per Share (EPS). This paper tries to analyze the CSR status in India, and focuses on the finding & reviewing of the issues and challenges faced by CSR activities in India.

Title: An Evaluation Of Droughts And Famines In Agricultural Economy Of Rajasthan

Authors: Neeraj Basotia

Page 173-178

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Rajasthan is the largest state of India with covering 10.4 % of total geographical area and 5.67 % of the total population of India. The economy of the Rajasthan is agricultural economy.  About 75 % of the total population is dependent on agriculture and allied activities for their livelihood. The diversity in climatic condition and the uncertainty of monsoon create major problem have to face for state. Rainfall in large part of Rajasthan is not only inadequate but also varies from year to year. Due to these reasons Rajasthan have suffered from famines and droughts. The state has the maximum probability of occurrence of droughts and famines in India. A large part of state is frequently visited by the condition of famine and drought. Due to famines and droughts, states economic balance has upset. From 1984-85 to 2011-12, out of 27 years only two years 1990-91 and 1994-95 were totally free from famines and droughts. Is the adverse climate of state responsible for this condition or there is not efficient attention from central and state government on this major problem. What type of causes behind this problem? This study covers all these issues in context of the Rajasthan state.

Title: Role Of Internet In Journalism

Authors: Dr. Govind Rawat

Page 179-183

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Earlier news collection, and publication was controlled by professionals who wrote or created news content and reported then it was published through print media - newspapers, books, and magazines. But today we can tune in electronic online editions of major newspapers. It could be possible through introduction of optical fiber in telephone technology and the use of personal computers in online communication. The World Wide Web and online service providers increased Internet traffic exponentially. The internet allows digitized product to be published globally, wherever computers are linked to the telecommunications grid. Earlier, newspapers adopted online format only in English language.

Title: Modern Techniques Of Skill Development: Indian Perspectives

Authors: Smriti Srivastava, Shailesh Kumar Singh, Prof. Peeyush Pandey

Page 184-196

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At current scenario occupational patterns are changing day by day. New jobs arrangements are emerging. Higher skill categories are the demands of today’s employment.  Hence it is necessary for India to move up produce a larger number of people with higher education and training for knowledge work. For India, skill development is critical from both socio-economic and demographic point of view. Therefore, the present paper attempts to study the present skill capacity, modern techniques in skill development through which maximum number of citizens can enhance their talent. The study also found that both the Government and its partner agencies have undertaken various measures/initiatives for the effective implementation of the skill development system in the economy.

Title: Role Of Maharashtra State Agricultural Marketing Board (Msamb): An Overview

Authors: Dr. N. Y. Rajeshirke, J. G. Mulani

Page 197-202

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In the agriculture oriented developing countries like India, agricultural marketing plays important role in a sustaining the tempo of rural economic development. The development of an efficient marketing system is important in ensuring that essential commodities reach different classes of consumers. Marketing is not only an economic link between the producers and consumers, it also maintains a balance between demand and supply. The objectives of price stability and equitable distribution goods and services cannot be achieved without the support of an efficient marketing system. MSAMB has played an vital role in developing and coordinating agricultural. Marketing system in the Maharashtra state.

Title: Customer Relationship Management In Retail Banking : A Study

Authors: K. C. Sharma, Dr. Hemant Singh Panwar

Page 203-205

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India’s retail bank customers are presently left with unlimited choices of retail products and with ever increasing expectation. This scenario has made the bankers focus on customer relationship management to treat customers as life long, profitable partners.  This is possible for any bank, by improving and consistently performing to the changing needs of the customers. The CRM in retail banking throws open wide scope of analysis and this is an including element for the researcher to take up this profound study. The factor of concern of this study are the, influences contributing to relationships building, sustaining relationship and influences leading to dissolution of relationship. The study brings to light he various aspects relating to relationship building in retail banking industry. The variable identified, which contribute to relationship building and dissolution of relationship, will definitely help bankers to evolve appropriate strategies towards relationship building. The relationship model identified in the study would throw further light on strategic decision pertaining to relationship building. An effective customer relationship management programme, designed and executed, will obviously provide a win- win platform to both the bankers and the stake holder.

Title: Working Capital Management & Performance Appraisal: A Case Study Of Selected Indian Cement Companies

Authors: Akanksha Solanki, Dr. Sarita Agarwal

Page 206-218

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Prior studies on this have already proved the existence of relationship between working capital and firm’s performance. In extension to the existing literature, this study is designed to investigate the relationship between working capital management and the firm’s performance i.e. impact on profitability by taking a sample of five selected Indian cement companies for the period 2001-2010. An attempt has been made to investigate the existence of relationship between the working capital management and the profitability, average receivable period, inventory conversion period, average payment period and the cash conversion cycle which expresses the efficiency of working capital. Hypotheses were tested using multiple regression analysis and Pearson’s correlation. It was found that there is a negative significant relationship between accounts receivable period and firm’s profitability, a negative relationship between Inventory conversion period and profitability, negative significant relationship between accounts payable period and profitability but a positive relationship between firm’s cash conversion cycle and its profitability. This shows that firms are selling their inventory and collecting the receivables before they have to pay for the payables. When a company is paid for sales before it pays for the product it sells, it has much more financial flexibility. This is called having a negative cash conversion cycle.

Title: Work Environment In Genpact (A Bpo) : An Analytical Study

Authors: Dr. Minal Sharma

Page 219-221

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The productivity and efficiency of employees’ in any organization depends, the great extent on the environment in which they work. Working environment can be defined as the place and environment where an individual works, which consists of all the factors which influences an individual’s mental and physical state. A work place can be anywhere where people works and interacts with others. So, it is very necessary for a work place to minimize monotony and boredom in order to maximize work performance of the Employees.

Title: Financial Performance Of Indian Banks Through Camel Model : An Analysis

Authors: Shivraj Singh, Dr. G.D. Mehndiratta

Page 222-224

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Banking sector is one of the fastest growing sectors among different sectors in India through which optimum utilisation of resources and operational efficiency of various sectors is possible. With the help of banking sector innovation, modernization and most important capital formation possible. Banking sector is the backbone of Indian economy. So, performance of banks plays a very important role to judge that careful evaluation and analysis of banks is necessary. This study focuses on CAMEL MODEL which means Capital Adequacy, Asset quality, Management quality, Earnings quality and Liquidity. Through CAMEL rating system evaluation and analysis of financial performance of banks can be done.

Title: Environmental Accounting And Accounting For Carbon

Authors: Shama Sharma, Dr. G.D. Mehndiratta

Page 225-228

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Environmental accounts are a multipurpose data system encompassing a conceptual framework and tables which describes the interrelations between the economy and the environment in a way that is consistent with the national accounts. For instance, they shed light on the amount of pollution produced by industries and households and allow a comparison with the employment and value of output produced by these sectors, or with the expenditure made by these sectors to avoid pollution. Policy makers can use this information to decide where it is most efficient to act. A fully functioning carbon accounting system must be based on measurement that is materially accurate, consistent over space and time, and incorporates data uncertainty. However, achieving these goals is difficult because current carbon accounting efforts are spread across three distinct organisational fields, each prioritising different goals. This paper aims to address these issues.

Title: Financial Reporting In India: An Overview

Authors: Dr. Ashok Agrawal, Shiv Shankar Sain

Page 229-236

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IFRS (International Financial Reporting Standard) convergence, in recent years, has gained constrain all over the world. IFRS is expected to lower the cost of raising the funds, reduce accountant fees and enable faster access to all major capital markets it also assist companies to set targets and milestones based on a global business environment. The application of IFRS (International Financial Reporting Standard) not only stabilize the accounting treatments but also helpful in producing true and fair financial statements. Convergence with IFRS can greatly contribute to the efforts to build global financial reporting infrastructure. Adoption of IFRS requires progressive leadership and commitment from the accountancy profession, including academicians, audit firm partners and company accountants as well as from company finance directors and national regulators to overcome these challenges and promote international convergence of accounting standards. International Accounting Standards Committee (IASC) and the International Organization of Securities Commission (IOSCO) are formed to promote some kind of accounting uniformity throughout the world. IFRS can be explained in a narrow as well as a broad sense. In the narrow sense IFRS is the new numbered series of pronouncements that IASB has issued. In the broad sense IFRS includes standards and interpretations approved by the IASB, SIC & IASC. These new set of accounting standards is more principles based as compare to the earlier standards that were basically a principle based. Almost all the countries using International Financial Reporting Standard can easily make comparisons of their financial statements across the industries and countries.

Title: Shifting Towards International Financial Reporting Standards In Asian Countries: Issues And Challenges

Authors: Dr. Mukesh Chauhan

Page 237-247

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“Financial reporting is essential for all organizations whether “profit organization” or “non-profit organization”. It is considered as the language of the business through which the various stakeholders gets information relating to the financial performance and financial position of the company. The accounting reporting practices of different countries across the world vary significantly. This is due to the differences in the economic, political, and social values etc. There is a need to have uniformity in the world wide accounting reporting. International Accounting Standards Committee (IASC) and the International Organization of Securities Commission (IOSCO) are formed to promote some kind of accounting uniformity throughout the world. The accounting regulatory bodies across the world have called for a single set of high quality, understandable, and enforceable accounting and reporting standards. Due to the globalization of financial markets the need for single set of high quality and globally acceptable accounting and reporting standards is need of the hour. International financial reporting system was introduced in 2001, to provide the uniformity in accounting and reporting practices across the world. An effort has been made in this study to examine the reasons and extent of adoption of IFRS in different countries and to discuss the problems faced by different countries in the implementation of IFRS and brings out the ways through which these problems can be addressed.”

Title: Financial Resources Management And Profitability Analysis : An Overview

Authors: Manisha Gupta, I.S. Chauhan

Page 285-288

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"Profitability is an overall reflection of the strength and weaknesses of an enterprise."  The term 'profitability' should be distinguished from 'profit'. Profits refer to the absolute quantum of profits whereas the profitability refers to ability of earning profits. Profit is an absolute term while profitability is a relative term where profit is described in relation to capital invested. As observed by Prof. Om Prakash, "Profitability is the capacity of an organization/activity to earn profits in the normal course of operation. Thus, an inefficient firm, which makes large profits on account of fortuitous circumstances (such as sudden price rise/stock-piling programme in the wake of war), would not is strict terms, be profitable. On the other hand, an efficient undertaking which suffers loss accidentally {say resulting from an earthquake} may, still, be deemed as profitable. However, in actual practice, it may be quite difficult to abide by such abstract definition/distinctions. Perhaps, it may be more convenient to say that profitability refers to a situation where output exceeds input. In other words, profitability follows "overall contribution." In this paper Financial Resources Management and Profitability Analysis is discussed.